You've done your research and know what issues your target market has that you can help with. If you're not sure what I'm talking about, check out this blog post before reading on.
Now you gotta get busy creating marketing content!
I have two different info products I market online and have created content for both. The first of which is my eBook, which came together after going through an affiliate/internet marketing course. You can receive a free intro to that training by entering your email address in the footer of any page on my site. I took tons of notes during training and put some of that info into my eBook.
I used Graphix Creator to make my eBook cover, which comes with the affiliate/internet marketing training I just mentioned. I filmed a short video to show you how easy it is. Check it out!
Click here to start your profitable online business from scratch.
Remember to opt into your competitor's email lists, so you can see what they're saying and doing. There's no need to reinvent the wheel. Do what the successful online marketers are doing.
Blog posts are some of the easiest content to create. Don't try to be someone you're not. Just write about your experience. If you're not a writer, no worries. Once you start blogging, it will come more naturally. If you need ideas for content, check out my blog post on the Top 10 Blog Post Ideas. Also check out my blog post on the Best Blog Format.
People blog for two main reasons, to add keyword-rich pages to their websites and to make money through affiliate marketing. I wrote a blog post about affiliate marketing here. When you're advertising, you can either create evergreen content that's on your website for the search engines to find forever, or you can pay to advertise. The issue with paying for advertising is that the content is gone and off the internet when your paid advertising term is up so I utilize both methods. I create evergreen content AND pay for advertising.
Another strategy is to create a blog post or video series that leads to a landing page. The idea is to build trust and credibility throughout the blog post or video series so that people are more likely to buy once you ask them to.
If you've not signed up to receive the FREE 7-Day video series, you might consider entering your email address at the bottom of my website and then you'll see exactly what I mean. You'll see the emails I put together and also receive 7 emails from the internet marketing company that I'm learning from.
For MattsWeddingCeremonies.com, I wrote down every potential problem and solution I could think of to help people who get ordained online to officiate weddings for friends or family. I came up with 16 different problems or issues and explained how I deal with each one in 16 different blog posts. I then took excerpts from those blog posts and turned them into an email campaign. When people who visit my site opt in to receive my wedding rehearsal guide, they automatically start receiving my 16 emails from my autoresponder.
You must have an autoresponder that sends emails so you don't have to. I use Aweber, as it's the most bang for the buck. I pay around $20/month.
ANYONE with knowledge to share can put together an email series. The idea is to give away valuable info in exchange for someone's email address.
Simple Green Smoothies does it by emailing seven smoothie recipes seven days in a row. If they can do it, you can do it too! Physical trainers can write about and film training exercises. Gardeners can write about and film common nutrient deficiencies and remedies. Electricians and plumbers can write about the most common issues they see and how to fix them, and film it! The possibilities are limitless. There's always someone out there who wants to know what YOU know.
The landing page is another piece of content you must create, unless you're sending people directly to your website. Landing pages are generally preferable to entire websites because there's nowhere for people to click to navigate away from the page. It's one page with a place for people to opt in with their email address to receive whatever you're offering in exchange. I'll show you how in the video below.
How to create passive income on the internet and go into business for yourself-Part 3: Create
A great strategy I use to help generate ideas for content is Google Alerts. I filmed a video on how to use Google Alerts here, in my how to find blog post ideas video. Google Alerts is a great service and I mostly use it to share helpful and interesting articles on my different Facebook pages.
Posting other people's content to my Facebook pages not only allows me to stay active, so that Facebook's algorithm favors my pages, but also gives me a vault of info for future blog posts and content ideas.
Re-purposing your content makes life much easier. Write a blog post to then turn into a video for YouTube. Use Printfriendly.com to turn your blog post into a PDF and upload that PDF article to Ezines.com or Issuu.com. This is often called, "syndication." In other words, it's time to distribute marketing content and drive traffic to a blog, landing page, or website. I'll cover that in my next post.
My goal is to show you how to make passive income on the internet and go into business for yourself so in my next post, I'll detail a few ways to create content, followed by my syndication strategy.
If you'd like to read PART 4, click here!
If you're ready to earn an income from the comfort of your laptop, click the yellow button below.
Click here to register for the free video series that will show you how to start your profitable online business from scratch.
Matt T. Nathanson
Freedom Through Digital Education
It's time to protect your income and build an online business that empowers your life
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We focus on helping others break from their unfulfilling careers and lives, to take back control and become the best version of themselves. I believe in creating a spark that ignites the fire within others to confidently take action, so that they are inspired to become who they are meant to be. The result is time, financial and geographical freedom.
Our core value is this - we want to help anyone who has the courage to step out of the status quo (your financial security in the hands of an employer) and drive into creating life on their own terms. All you'll need is a working computer, a decent internet connection and the commitment to learn the skills that will set you free. We help each other and if you're hoping to find a community of people who can answer the question, How To Create Passive Income On The Internet And Go Into Business For Yourself, you've found it!
Most of our community members were working to build someone else's business and someone else's dreams, but decided that life is too short. We all had "a-ha" moments and decided to recreate our lives by starting online businesses in our spare time. Join us and protect your income!
Meet Stuart Ross, SFM Co-Founder and Your Guide
"Welcome! I started my journey into the digital and entrepreneurial world with nothing more than perseverance, a laptop and a dream.
To date, I’ve created a multi-million dollar lifestyle business in the education and technology industry that I absolutely LOVE. My driving passion is sharing the know-how and mindset that lets others feel the same way.
The reason they call me The Freedom Entrepreneur is because I refused to accept the constraints of traditional employment. Having successfully found a better route, I’m committed to showing others how to live life on their own terms too."
Stuart and his team have helped thousands of people who want to be self-employed from the comfort of their computers, but don't know how. The SFM's Digital Business System and community are one of the fastest ways to get you from where you are, to where you want to be.
Four Principles To Create Your Best Life
PRINCIPLE #1 KNOW YOUR VISION
Stuart talks about vision moments. My girls screamed with delight, as they touched snow for the very first time and like a light switch, I instantly realized that no job was worth missing my kids' childhood and making quality memories together. That's the vision that keeps me motivated. I'm putting the effort in now, so I have free time and extra money to make memories with my wife and kids for many years to come.
PRINCIPLE #2 INVEST IN YOURSELF
"Every day I make sure that in some capacity, I'm investing in myself. Unlike school, as a self-learner, you get to choose the areas you're enthusiastic about and you get to choose the people that you're learning from." The most important investment I've ever made has been in me and my education, not a 401k. The return on your investment is the ability to earn income, no matter what the economy is doing.
PRINCIPLE #3 DO THE WORK
Find someone who has what you want and do what they did! Find someone who’s willing to teach, who's been there and done what you'e looking to do, and follow their lead. I tried to build several online businesses early on, without a guide, and failed. Then I found the SFM and their guidance allowed me to succeed. It's designed to help anyone go into business for themselves online.
PRINCIPLE #4 KNOW YOUR VALUES
If you don't know your values, then it's time to uncover and illuminate them. Then, everything else you do will be aligned with your values. I decided to make a change and learn the skills necessary to be self-employed online, so that I'm always available to make memories with my wife and kids. God, integrity, loyalty, having fun, and passion are a few other values I hold dear. What values drive your daily actions?
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